Butterfly Poster is Here
The first in a series, the Clients First Butterfly Poster is now a reality. Few of you know that there were two designs competing for the final book cover. Although the Three Keys cover won the day, the Butterfly cover was a favorite. Signifying change and metamorphosis to a thing of beauty, the butterfly was [...]
Clients First Goes Back for its Third Printing
Publisher John Wiley and Sons reports that is has once again run out of books and will be printing a new batch of the surprise bestseller “Clients First, The Two Word Miracle.” “A pleasant surprise to be sure,” states the publisher. “Only five percent of the almost 900,000 new titles published each year ever go [...]
Clients First Takes a Bite out of The Big Apple
Hoboken, New Jersey – From the Empire State Building to the new spire where the Twin Towers once stood, Joseph and JoAnn Callaway soaked in the view across the Hudson River where Commander Sully Sullenberger had landed his Phoenix based America West jetliner with all aboard surviving. It seemed fitting that this Arizona couple should [...]
Where in the World is Clients First?
We dropped by our local Barnes & Noble the other day and found an empty space where Clients First usually can be found in the business section under sales. When the clerk checked the computer he said they were out and none were on order. This location has gone through more than seven “orders” of a [...]
The Evil People
An Excerpt From Client’s First: The Two Word Miracle Is it easy to do the right thing? Not always. The long suffering would argue that it is never easy – always hard. I think Clients First makes it easy more often because by putting the Client First you are already on the doing the right thing path. [...]
Our World Changed
An Excerpt From Client’s First: The Two Word Miracle When JoAnn and I combined honesty with competence with caring we unleashed a powerful synergy which changed our lives and suddenly made everything easy. Our lives before Clients First had been a series of ups and downs, anticipations and disappointments, successes and failures. We were like most [...]
What is the Formula?
An Excerpt From Client’s First: The Two Word Miracle Yes, we have been lucky and we have worked hard. We have invested in marketing because we know that even executives at McDonalds and Walmart cannot sit on their laurels no matter how many satisfied followers they have. The reality of the real estate market is that [...]
Be the Best
An Excerpt from Clients First: The Two Word Miracle Our decision to put Clients First required us to not only know what we were doing but to know how to do it better than anyone else. And because our commitment was so strong we felt a need to constantly find ways to be more and [...]
Want To Get Business Brewing?
No Coffee On A Plane? So JoAnn told Anita to bump us to a later flight. It had been a challenging Tuesday, the first day back from Labor Day weekend and there was no way to leave the office at 2:00pm. Panic had actually set in the Friday before. We were going to Dallas for [...]
People Are Not Changed
An Excerpt from Clients First: The Two Word Miracle In my first attempt to put pen to paper after Charlotte, I wrote down a list of 122 ways to put clients first. I did this in a flash of inspiration at two in the morning. The next day JoAnn read my list and said, “I [...]
